Mythbusting: The 160 Character Limit

Mythbusting: The 160 Character Limit

“How long can my text messages be?” We hear that question a lot. All of your questions about text messaging lengths and limitations are answered here! Why is there a 160 character limit? You can thank a man named Friedhelm Hillebrand for that. In 1986, Hillebrand used his position as a chairman within the Global […]

How to Help Students Pay for College

How to Help Students Pay for College

Public and private college tuition is continuously increasing, making it harder for students to overcome the huge hurdle of financing higher education. Your institution can make it easier for students to access the information they need to make smart financial decisions. Here’s how: When a student has a scholarship or grant: According to Sallie Mae, […]

See Photos from Signal Vine’s First VIP User Event

See Photos from Signal Vine’s First VIP User Event

On Tuesday night, Signal Vine hosted our very first VIP User Event in Washington, DC! Texperts from Michigan, Oklahoma, Colorado, Utah, Ohio, Minnesota, Vermont, DC, and other states across the country came together to share their texting successes and network with other organizations. Attendees enjoyed a nacho bar and our signature “Text on the Beach” cocktail while mingling and taking […]

7 Things You Didn’t Know About Texting

7 Things You Didn’t Know About Texting

Texting is everywhere and everyone texts, but how much do you actually know about texting? You might know how to send an emoji, but do you know what the first text message said? We’ve gathered seven of the best texting facts to share with you – enjoy! “Merry Christmas” was the first text message. On December 3, 1992, Neil Papworth sent […]

How to Identify and Retain At-Risk Students

How to Identify and Retain At-Risk Students

Student retention is one of the most difficult tasks higher education institutions face in today’s competitive, information-heavy environment. It’s also one of the most important tasks. Retaining students improves long-term outcomes for both students and institutions. The first step to any successful student retention strategy is to identify students who are at risk of dropping out […]

Why Do Low-Income Students Struggle with College Access?

Why Do Low-Income Students Struggle with College Access?

Searching for and applying to colleges is a tough process for even the most prepared students. Low-income students face unique struggles throughout the process, no matter how high-achieving they may be. Over 2/3 of low-income students attend community or for-profit colleges and face lower graduation rates than their higher-income peers. Why is this? Low-income students also […]

You’re Not a Robot: Why Personalization Matters

You’re Not a Robot: Why Personalization Matters

Have you ever called a company for customer service help and been greeted by an automated system? The experience feels impersonal and cold. No one likes to talk to a computer, and students are no different. They’re used to receiving and dismissing mass automated messages, which is why personalization is so important. Successfully engaging students is difficult, and it’s even […]

What’s the Deal with Messaging Apps?

What’s the Deal with Messaging Apps?

The #1 goal of communicating with students is to keep them engaged. With so many communication channels to leverage, it seems like we’re always one step behind students. It’s tempting to follow students from trend to trend as they move from Instagram to Snapchat and from WhatsApp to Kik. Before you do that, ask yourself: What’s […]

A Nudge in the Right Direction

A Nudge in the Right Direction

You may be familiar with Summer Nudging and the research around texting students to improve matriculation rates. But what exactly is a text message nudge? And why is it effective? Nudging is used in many behavioral science interventions, from tracking weight loss progress to influencing political decisions to improving rural literacy rates. A text message nudge is a simple […]

NCAN Uses Texting to Beat Summer Melt

NCAN Uses Texting to Beat Summer Melt

This summer, the National College Access Network (NCAN) and its member organizations used Signal Vine to support their students’ transition from high school to college and beat summer melt. The summer intervention was based on the behavioral economics research by Drs. Benjamin Castleman and Lindsay Page. The research showed an 11% increase in matriculation as a result of sending […]