NCAN Uses Texting to Beat Summer Melt

NCAN Uses Texting to Beat Summer Melt

This summer, the National College Access Network (NCAN) and its member organizations used Signal Vine to support their students’ transition from high school to college and beat summer melt. The summer intervention was based on the behavioral economics research by Drs. Benjamin Castleman and Lindsay Page. The research showed an 11% increase in matriculation as a result of sending […]

4 Tips for Writing Engaging Texts

4 Tips for Writing Engaging Texts

Write Engaging Text Messages Changing a single word in a text message can double your response rate – or cut it in half, if done incorrectly. Use the following four keys to write engaging text messages that will nudge students to take action on important tasks. It’s a lot to fit into 160 characters, but we’re to help if […]