Are You Sending Too Many Emails?

Are You Sending Too Many Emails?

Email is out. You know it, we know it, students know it. Michigan State University recently found out exactly why email stopped working with their students, leading university administrators to rethink their entire communication strategy. Students at MSU Were Receiving over 400 Emails Each Semester The project at MSU was simple: administrators across departments used colorful sticky notes to […]

Let’s Talk About Text: University of New Mexico

Let’s Talk About Text: University of New Mexico

Corine Gonzales at the University of New Mexico shares details about UNM’s texting program with first-year students. Why did University of New Mexico decide on texting? Staff at UNM realized that they weren’t getting good response rates from the many phone calls and emails they were sending. Corine’s team decided to send personalized, data-driven text messages as […]

Let’s Talk About Text: Youngstown State University

Let’s Talk About Text: Youngstown State University

Last week, we spoke with Millie Rodriguez in the Distance Education Program at Youngstown State University. She’s been using Signal Vine’s platform since February to text students in all stages of the student lifecycle. Read our Q&A with YSU to learn more. How has texting impacted the student-staff relationship? We are able to answer questions quickly and the student feedback […]

How to Help Students Pay for College

How to Help Students Pay for College

Public and private college tuition is continuously increasing, making it harder for students to overcome the huge hurdle of financing higher education. Your institution can make it easier for students to access the information they need to make smart financial decisions. Here’s how: When a student has a scholarship or grant: According to Sallie Mae, […]

Mythbusting: Admissions Text Messaging

Mythbusting: Admissions Text Messaging

There are a lot of misconceptions about texting students. We already know that texting is the most ubiquitous way to reach them. In fact, 97% of college students use texting as their primary means of communication. We recently read a white paper called “Mythbusting Admissions: Where Prospects and Professionals Agree, and Disagree, on Enrollment Marketing, Messages, and Channels,” […]

Why College Dropouts Drop Out

Why College Dropouts Drop Out

It’s that time of the year when recent graduates are celebrating their hard work and planning the next steps in their journey. But what about all the students who didn’t graduate on time, or at all? Why are there so many students dropping out before graduation day? Only 10 percent of students graduate from San Jose State […]

I Wish My Academic Advisor Texted Me

I Wish My Academic Advisor Texted Me

There’s always some task hanging over my head during the school year. I think most students will agree with me on that. Whether it’s upcoming registration dates, financial aid deadlines, or class approvals, there’s always something for students to do – but for some reason, we just don’t. I often put off tasks because I’m unsure […]

College Admissions Funnel: Texting Tips for Every Stage

College Admissions Funnel: Texting Tips for Every Stage

Congratulations on making it through another admissions cycle! Now it’s time to sit back, relax, and… start planning for the next cycle. There are different stages in the college admissions funnel and now that you’re adding texting to your outreach strategy, there are a few things you should be thinking, let’s dig in! Communicating throughout the college […]

How to Convince Your Boss You Need a Texting Platform

How to Convince Your Boss You Need a Texting Platform

Are you a believer in texting, but your boss doesn’t think it will work for your institution? Share the statistics and research in this article to build your case for a text messaging platform. Texting is the best way to reach students. Text messaging has a wider reach than any other means of communication, especially among […]

NEW REPORT: Low-Income Students Pay Half Their Earnings in Tuition

NEW REPORT: Low-Income Students Pay Half Their Earnings in Tuition

Students struggle to afford college tuition when universities fail to meet their financial needs. A recent report by Steven Burd, a policy analyst at New America, revealed that this particularly affects low-income students. Burd found that hundreds of schools expect families making $30,000 to pay more than half their salary in tuition. Many of these schools are private nonprofit colleges. Some […]