Communications will be critical to a successful Fall 2020 semester. Check out our new toolkit: Building Your Fall 2020 COVID Communications Plan.
View the Toolkit Close
Close

Deep Dive: From Student to Alum Brand Ambassador References

Deep Dive: From Student to Alum Brand Ambassador References

References

[1] Ropp, C. (2014). The Relationship Between Student Academic Engagement and Alumni Giving at a Public State Flagship University. University of Kansas, Lawrence, KS. Bryant, 2016; Monks, 2003)

[2] Schlesinger, W. (2017). Sticking with your university: The importance of satisfaction, trust, image, and shared values. Studies in Higher Education, 42 (12), 2178-2194.

[3] Weerts, D., Ronca, J. (2007). Profiles of supportive alumni: Donors, volunteers, and those who “do it all.” International Journal of Educational Advancement, 7, 20–34.

[4] Young, J. (2019, November 18). What Kinds of College Graduates Value Their Education the Most? EdSurge.

[5] Lohnes, B., and Nekvasil, N. (2016, September). Alumni Attachment, Giving Linked to Undergraduate Experience. Gallup.

[6] Wilkins, S., Butt, M.M., Kratochvil, D., & Balakrishnan, M.S. (2015, April 20.). The effects of social identification and organizational identification on student commitment, achievement, and satisfaction in higher education. Studies in Higher Education, 41 (12), 2232-2252.

[7] Lohnes and Nekvasil (2016)

[8] Field, K. (2019, December 13). A Cash-Strapped University Bet on Student Success — and Grew. Chronicle of Higher Education.

[9] Vianden, J., & Barlow, P. J. (2015). Strengthen the bond: Relationships between academic advising, quality, and undergraduate student loyalty. NACADA Journal, 32 (2), 15-27.

[10] Ropp (2014)

[11] Lohnes and Nekvasil (2016)

[12] Gaier, S. (2005). Alumni Satisfaction with their undergraduate academic experience and the impact on alumni giving and participation. International Journal of Educational Advancement, 5 (4), 279–288.

[13] Elliott, K.M., and Healey, M.A. (2001). Key factors influencing student satisfaction related to recruitment and retention. Journal of Marketing for Higher Education, 10 (4), 1-11.

[14] Lohnes and Nekvasil (2016)

[15] Ropp (2014)

[16] Rau, N. E., & Erwin, T. D. (2015). Using student engagement to predict alumni donors: An analytical model. Journal of Nonprofit Education and Leadership, 5(2), 101-111.

[17] Ropp (2014)

[18] Lohnes and Nekvasil (2016)

[19] Dugan, K., Mullin, C. H., & Siegfried, J. J. (2002). Undergraduate financial aid and subsequent giving behavior. Williams Project on Economics of Higher Education Discussion Papers. Williams College, Williamstown, MA.

[20] Bryant, J., Bodfish, S., & Stever, D. (2015). The correlation between college student satisfaction and alumni giving. Cedar Rapids: Ruffalo Noel Levitz.

[21] Lohnes and Nekvasil (2016)

[22] Rau and Erwin (2015) Steeper, 2009; Lawley 2008; Lofton, 2005; Connor, 2005; Gaier, 2004

[23] Ropp (2014)

[24] Ropp (2014)

[25] Patouillet, L. D. (2000). Alumni association members: Attitudes towards university life and giving at a public AAU institution. University of Pittsburgh, Pittsburgh, PA.

[26] Lohnes and Nekvasil (2016)

[27] Young, J. (2019, November 21). What Kinds of College Graduates Value Their Education the Most? EdSurge.

[28] Young (2019)

[29] Marken, S., & Matson, T. (2019, June 3). Inclusive Environments Product Attached Alumni. Gallup.

[30] Elliott and Healey (2001)

[31] Rau and Erwin (2015)

[32] Marken, S., and Matson, T. (2019, June 3). Inclusive Environments Product Attached Alumni. Gallup.

[33] Marken and Matson (2019)