[Ebook] Inspire Alumni Engagement with Texting
Inspire Alumni Engagement with Texting
Like most engagement strategies in higher education, building relationships with alumni can be complicated. Not only are institutions complicated, but students’ experiences vary widely and their expectations about what it means to be alumni are often a mix of reasonable and arbitrary assumptions.
How well institutions engage alumni is as important to the longevity of the institution as it is to current student experience. It takes finesse and integrated partnerships. This ebook explores the latest trends and the challenges and best practices in using texting to increase alumni engagement.
We felt that texting would be the natural complement to a proactive model.