Charles Parsons, Director of Product Management
Charles has successfully led numerous products to strong growth by teaching his teams to read the market, developing a strong sense of customer empathy and experimenting with a variety of tailored approaches to delivery. He is a fierce advocate of listening first and then acting and looks for practical ways to solve customer needs rather than just chasing the latest technology fad.
Prior to joining Signal Vine, Charles led product efforts for a marketing automation platform at Drip, a fundraising and advocacy platform at Salsa Labs and a media publishing and ad platform at Broadcast Interactive. He studied at the University of Wisconsin-Madison and, while there, founded and led a nonprofit focused on vintage jazz and swing era dance preservation, instruction and events. He continues to run educational events for the things he’s passionate about.
In his free time likes to build things, break things, repair things and play hockey.